Anwar Group of Industries. Job Circular on April 2017

General Manager, Marketing

Anwar Group of Industries.

  • 01
Job Description / Responsibility
  • Create, implement and measure the success of a comprehensive marketing, communications and public relations program that will enhance the organization’s image and position within the marketplace, and facilitate internal and external communications.
  • Maximize the market share, revenue and profitability by formulating the marketing strategies and action plans while competing with other market players.
  • Plan for branding and oversees advertising and promotion activities including print, online, electronic media, and direct mail.
  • Liaise with Media to develop and maintain strong relationship with media personnel so that the company is meeting its promotional goals.
  • Ensure market research activities in order to keep abreast of changing demographics and other relevant issues in order to evaluate marketing and communication activities.
  • Develop and recommend product positioning, transporting, and pricing strategy to produce the highest possible long-term market share.
  • Prepare annual budgets and produce a detailed annual business operating plan as well as monthly, quarterly or annual targets for revenue and profit.
  • Ensure effective control of marketing results, and take corrective action to guarantee that achievement of marketing objectives falls within designated budgets.
  • Achieve satisfactory profit/loss ratio and market share in relation to preset standards and industry and economic trends.
  • Oversee and evaluate market research and adjust marketing strategy to meet changing market and competitive conditions.
  • Establish and maintain a consistent corporate image throughout all product lines, promotional materials, and events.
  • Review and analyze sales performances against programs, quotes and plans to determine effectiveness.
Job Nature
  • Full-time
Educational Requirements
    MBA in Marketing from any reputed university.
Experience Requirements
  • 14 to 18 year(s)
  • The applicants should have experience in the following area(s):
    Media Planning/Media Buying, Program Management, Brand Communication, Strategic Planning
  • The applicants should have experience in the following business area(s):
    Group of Companies, Manufacturing (Light Engineering & Heavy Industry), Manufacturing (FMCG), Multinational Companies
Job Requirements
  • Age 35 to 45 year(s)
  • Strong creative, strategic, analytical, organizational and personal sales skills.
  • Demonstrate the ability to anticipate and solve practical problems or resolve issues.
  • Demonstrated successful experience in making presentations and negotiating with media.
  • Strong public speaking ability and oral and written communications skills.
  • Ability to manage multiple projects at a time.
  • Travel frequently all over the country is required.
Job Location
  • Dhaka Division
Salary Range
Job Source
  • Online Job Posting
Send your CV to
Please apply only if your knowledge, skills and attitudes match the required criteria.

Application Deadline : Apr 14, 2017

Company Information

Anwar Group of Industries.
Address : Baitul Hossain Building (14th floor) 27, Dilkusha C/A, Dhaka – 1000
Web :

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